"- but is there a place for circles in this sphere? Using a worn analogy - like ripples from a pebble dropped in the stream."
Bob
Bob
"The ripple concept is a great one ... especially when you start to see these as a number of conversations happening simultaneously. As the waves overlap and hit each other, we get extra flavour added to the story, we open paths to new audiences and also allow the sphere of influence to expand or contract according to its relevance to the audience. -- like rain drops hitting the surface of a lake."
Gavin
Gavin
"This ripple concept is amazing and brings back thoughts I had about the sphere of influence in the blogging community. About a month I was discussing how best selling author Seth Godin of such books as “Purple Cow” and “Free Prize Inside” can post a thought in his blog and have thousands of other bloggers responding and paraphrasing his work. His “sphere of incluence” puts him at the top of the charts when it comes to the online world of bloggers.
Surely being a best selling author automatically puts his ’sphere of influence’ towards the top. But how can a common blogger just starting without amazing credentials reach a higher sphere of influence? Producing high quality content and resourceful tools is a start. Unique content or tools can have a ripple effect. One person might find your tool useful and tell another person and so on.
The link-back popularity of your tool or article will directly have an effect on your search engine rankings as well. Those bloggers with pre-exposure, such as acclaimed authors and heads of corporate agencies will often automatically get a large scale of exposure. The key to achieving a greater sphere of influence over the blogging community and therefore your blog’s traffic is to create the unique. To create what others are not talking about. Simply put, to be yourself."
...And a great thought from Stephen Downes in relation to the previous "Levels" post:
"Influence is a function of four properties (and people who have read my work before will be very familiar with these properties):
1. Diversity - a person who communicates with a diverse audience will be more influential than a person who communicates with a unifo0rm audience.
2. Autonomy - a person who is free to speak his or her own mind, and is not merely parroting some 'official view', will have more influence.
3. Openness - a person who writes in multiple languages, or who can be read on multiple platforms, or who is not limited to a single communications channel, will have more influence.
4. Connectivity - a person you can communicate with, and who will listen to your point of view, will have more influence than a person who does not."
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» Influence Ripples from Futurelab's Blog
by: David Armano An update of the levels of influence graph.... [Read More]
by: David Armano An update of the levels of influence graph.... [Read More]
Tracked on Sunday, August 27, 2006 at 12:22 AM
» Influence Ripples from WebMetricsGuru
Look at this diagram and the commentary that goes with it about Influence Ripples. I'm not sure where David Armano, the creative director at Digitas, got the diagram from (or if he created it himself). I suppose that the number... [Read More]
Look at this diagram and the commentary that goes with it about Influence Ripples. I'm not sure where David Armano, the creative director at Digitas, got the diagram from (or if he created it himself). I suppose that the number... [Read More]
Tracked on Sunday, August 27, 2006 at 01:47 PM
» Influence Ripples from WebMetricsGuru
Look at this diagram and the commentary that goes with it about Influence Ripples. I'm not sure where David Armano, the creative director at Digitas, got the diagram from (or if he created it himself). I suppose that the number... [Read More]
Look at this diagram and the commentary that goes with it about Influence Ripples. I'm not sure where David Armano, the creative director at Digitas, got the diagram from (or if he created it himself). I suppose that the number... [Read More]
Tracked on Sunday, August 27, 2006 at 01:55 PM
» Skimming the Ripples from Servant of Chaos
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Tracked on Monday, August 28, 2006 at 07:35 AM
» Blogsourcing from Futurelab's Blog
by: David Armano Irecently Googled the word Blogsourcing to see what would come up. I found this: The practice of news gatherers outsourcing to blogs the quotes they would usually get from interviews with qualified sour... [Read More]
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» Influence Ripples + Social Media Fragmentation from Marketing & Strategy Innovation Blog
by: David Armano(click on image to enlarge)By now most of us wouldnt argue that the media landscape has been fragmented. In the old days if you wanted to communicate somethingyou had a few choices. A marketing campaign fueled mo... [Read More]
by: David Armano(click on image to enlarge)By now most of us wouldnt argue that the media landscape has been fragmented. In the old days if you wanted to communicate somethingyou had a few choices. A marketing campaign fueled mo... [Read More]
Tracked on Tuesday, September 04, 2007 at 04:17 PM
This for two reasons :
- Pebbles don't grow. Several things would influence the size of the ripples : obviously... weight and height of the fall, probably its shape also, etc. So, because of the nature of the pebble, the ripple is set from the beginning to a certain size and time of existence.
Now, what if the pebbles could generate a pulse (post, trackbacks, comments, blog rolls, mentions) of various "intensity" (read "relevancy"). I see the pulse as the "human touch within the pebble". This is the reason why I think we might need another dimension : 4th dimension: time. Influence ripples are continuously changing, and so are the sizes of the pebbles, and so are the ripples.
http://www.wowcompany.com/index.php?currentmenu=vagues¤tsub=concept&lg=en
http://www.wowcompany.com/index.php?currentmenu=vagues¤tsub=gamme&lg=en
:)
Those unique and powerful ideas are the ones that will not just cause a ripple, but will also hop and skip across the pond. And as with all things, zeitgeist will see the gems rise to the surface over and over again ... starting the discussion all over again.
Eric