Online Marketing Challenge
The Challenge for 2010 is now open!
The 2009 Google Online Marketing Challenge saw 2,187 student teams from 57 countries around the world taking part in a global online marketing competition. Find out who they wereor see a map of all the 2,187 teams that competed last year.
Developed by professors in collaboration with Google, the Challenge is a great opportunity for students to gain practical, real world online marketing experience. Students also get the excitement of competing on a global level, with the overall winners and their professor/lecturer receiving a trip to the Googleplex in Mountain View. In addition, regional winners and their professor will receive a trip to their local Google office. Register now.
How does it work?
Student teams receive US$200 of free online advertising with Google AdWords and then work with local businesses to devise effective online marketing campaigns. Teams outline a strategy, run a campaign, assess their results and provide the business with recommendations to further develop their online marketing. Teams submit their reports and are judged by a panel of independent academics from all over the world.
Who can enter?
The Challenge is open to any higher education institution from anywhere in the world. You can register now.